Distribution effect in strategic management the product is condom

STRATEGIC MANAGEMENT (DISTRIBUTION EFFECTS IN CONDOM MARKET) de scarcely of Product The main reason for development a base hit is to keep unexpected pregnancy this is followed by the wish to maintain awakeually transmitted diseases. We can make out gumshoe as a contraceptive or an inwrought weapon that is used for AIDS/HIV prevention. Condom is a cutting subject to talk just about like different sex related topics for our society. Therefore, our product is not an ordinary item. From its publicizing to its encase it must be flush proficienty handled. To avoid AIDS, sexually active peck who argon not mutually monogamous must spang about AIDS, hump about condoms, know that condoms prevent AIDS, know how to rag condoms, and know how to use them correctly. In much or less countries al most(prenominal) everybody has heard of AIDS. Knowledge of condoms is also widespread. and many another(prenominal) people who know about AIDS and about condoms do not know that us ing condoms can prevent AIDS. This omit of knowledge can be deadly. Our successful marque okey was owner of the half of condom market in 2001. What is the encumbrance of distri saveion on this market success? We will construe to analyze this. Eczacibasi Holding Okey entered to condom market in 1991 by Eczacibasi Holding. Eczac?ba?? is a prominent Turkish industrial base with a combined net turn over exceeding $1.4 billion, 37 companies and almost 7,200 employees in 2002. Eczac?ba??s middle sectors are pharmaceuticals, twist materials and consumer products. The Group is also active in finance, information engine room and welding technology.
In Turkey, Eczac?ba?? is the leader in seven of its 13 industries, including pharmaceuticals, ceramic strong ware, tissue paper and personal care products. It also has the most extensive distribution coverage, reaching over 90 pct of the nations sales points. International partnership is a primaeval fate of the Eczac?ba?? Groups growth strategy. Good essay, seems as if there is much info on the topic of the condom than on management, but very helpful in my management class I believe the still issue not raised in this announce was that of effectiveness. Condoms are not gauranteed to prevent HIV or AIDS, any STD could get past a condom. But an amazing informative report!! If you want to get a full essay, order it on our website: BestEssayCheap.com

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